Using A Blog To Promote Your Business
by: Zachary Thompson



Using a blog to promote your wellness business is a very effective marketing tool. What is great about using blogs is that you can promote your wellness business absolutely free. There are many places on the Internet that you can set up a blog without it costing you a single penny. With a new home business it is important to maximize promotion without spending all your profits on advertising and marketing. Using a blog is one of the methods that you can use to promote your wellness business without it emptying your business budget.

You do not have to be a computer wiz, internet wiz or programmer to set up an attractive blog. There are many places on the Internet that have blogs already set up for you. All that you have to do is create a free account, select the name for you blog and start making blog posts. It’s literally that simple without requiring that you know how to program or pay any type of membership fees or hosting fees. This is why blogging is ideal for promotion because it’s so simple to do.

Once you have your blog selected and your account created, it is time to name your blog. When selecting a name choose something that fits both the wellness industry and compliments the types of products that you will be promoting for your wellness business. For example, if you sell weight loss products you could name your blog something such as Skinny Tips. This would let others know the general theme of the blog.

The blog setup will ask you to create a description for you blog. Take the time to write out several descriptions until you have just the perfect one. The description that you post on the blog will often be what is used when search engines pick up your blog and list it in the pages. For the example of the skinny tips blog you could do a description such as helpful tips and information for weight loss. The description then further explains your blog so that more people are likely to read your posts because they will know what the blog is going to be about before they start reading.

What should you write about for your blog? One of the top things to write about is the general topic of the blog. Blogs with a lot of different topics can get confusing to readers. They are successful but the purpose of this type of business blog is to promote your wellness home business. If for example you had the Skinny Tips blog, you could write short pieces about losing weight, eating well and exercising. You can even write reviews for the different products that you are promoting. In the reviews, you can link directly to the product to encourage visitors to visit your main wellness small home business Internet site.

The primary purpose of blogs is to provide information. Providing a great deal of information is the key to a successful blog for business. You get people that would not normally visit a wellness product site to come and read your blog. After reading your blog on a regular basis, visitors will naturally go and visit your business site. Use the blog as a portal to get traffic to your website and not as a big advertisement. People will stay and read the information if it is informative and entertaining.


About The Author
Zach Thompson is a Glyconutrients Representative. His clients range from actresses to pro athletes. You can get a free Glyconutrients consultation by visiting http://www.successsystem4u.com.

submit your website to any search engines

Don't submit your website to any search engines
by: Trenton Moss


We all want to get our websites high up in the search enignes but how do you do it? One thing you shouldn’t bother doing is submit your site to any search engines. Not Google, not Yahoo!, not AltaVista. Sound a bit strange? Read on...

Submitting to all the search engines

Submitting your website to every search engine is an incredibly time-consuming process. There are hundreds and hundreds of them out there - no doubt, you've come across the companies who'll submit your website to 1000 search engines for you.

Search engine professionals know that the vast majority of these search engines have a very low usage rate and will drive hardly any traffic your way. In fact, it's only a handful of search engines that drive the majority of traffic from search engines to websites.

The major search engines

Some of the most important search engines, probably accounting for over 90% of the search engine market, are:

* Google
* Yahoo!
* Inktomi
* Teoma
* Fast
* AltaVista

Please note that the new MSN search engine will roll out at the end of 2004 and will also be very important.

Don't submit to these search engines

"But there's only six of them - why on earth not!?" Well, aside from saving time and a bit of money (some require a submission fee), quite simply there's no need. Allow me to explain...

Search engines crawl the web every few weeks (or months) looking for websites to index. Here's how it works:

* Search engines start at one website with a large number of outbound links (usually a directory)
* They follow every link they come across, indexing each page they arrive at
* Once a page has been indexed they follow all the links from that page
* And so on until there are no more links to follow

Unless today is your very first day on the Internet, you might have heard that inbound links into a website are extremely important in establishing its search engine ranking. If a search engine can't find you by itself through crawling the web, then your website doesn't have any inbound links. If so, you'll never achieve a decent search engine ranking so what's the point in registering?

Getting incoming links quickly

So, how do you get incoming links? Well, this is a vast topic which I won't be discussing now, but if you want to get a few good links quickly then there is a solution: web directories. If your website is listed in the Yahoo! directory (http://dir.yahoo.com, not the same as Yahoo! search) and the Open Directory (http://www.dmoz.org, used by Google) all the search engines should find you within two to three months.

There are plenty of other directories you should get listed in too. Global, local and industry-specific directories abound on the Internet. To find them run a search for ‘web directory’ on your favorite search engine. The directories that come up highest in the search rankings will probably generate the most traffic. You can also check the directories of directories listed at the end of this article.

Another even quicker solution is webmaster forums. Search engines love forums because they include so much fresh content. Most have an area where you're allowed to enter your URL to get feedback from other webmasters. http://www.webmasterforumlist.com has a list of webmsater forums - sign up to them all and get posting!

Long term strategy

Search engine optimisation is a long term strategy. You'll be successful if you:

* Structure your pages correctly by positioning your keywords in effective places
* Build a great site with unique content that other websites will want to link

Register with as many web directories as possible and then concentrate your efforts on these two things. Within a few months you'll start to see success.

Directories of directories:

* http://dmoz.org/Computers/Internet/Searching/Directories/
* http://www.searchenginecolossus.com/
* http://www.seo-lab.com/directory-articles/best-free-directories.php
* http://www.isedb.com/html/Web_Directories/
* http://www.directory-pages.com/
* Google: http://www.google.com/addurl.html

* Exact Seek: http://www.exactseek.com/add.html

* All The Web: http://addurl.alltheweb.com/add_url

* MSN Search : http://submitit.bcentral.com/msnsubmit.htm

* Altavista : http://addurl.altavista.com/addurl/new

* Scrub The Web: http://www.scrubtheweb.com/addurl.html

* Sympatico : http://pre.sympatico.ca/en/search/submit.html

* True Search : http://www.truesearch.com/addurl/

* Lycos : http://insite.lycos.com/

* Ask Jeeves/Teoma : http://ask.ineedhits.com/sitesubmit.asp

About The Author

This article was written by Trenton Moss. He's crazy about web usability and accessibility - so crazy that he went and started his own web usability and accessibility consultancy(http://www.webcredible.co.uk) to help make the Internet a better place for everyone.

What Does Google Page Rank Do
by: David Fishman



The Google page rank is calculated with an algorithm that is calculated with incoming and outgoing links of the page. It is as the name suggests a ranking system of pages. Your page rank is decided on the number of different criteria, standalone keywords, keyword in URL, and reciprocal linking. The Page Rank is rendered on the number of one way links that report back to your site and go out to other sites, and the other websites page ranks. Like everything about google the formula for figuring out page rank is a mystery and Google will not reveal their code. Google page rank is a way for consumers as well as partners that may have an interest in you, to find out your web site value in terms of search engines.

Writing articles is an excellent way of gaining non reciprocal or one way links. The upside is you can gain a lot of traffic and one way links from award winners websites. Though Search Engines consider one way links superior to reciprocal links. Just remember links to such sites are one way links from your site to their site. Build unique content, and as many relevant high quality one way links as possible back to your site. One Way Links from High Page Rank Pages are your ticket to the top of the page rank leader board. Build a quality site, and you may get one way links, by asking people.

Follow the daily SEO techniques used to help your website reach the top of the search engine page.

Websites that use 100% ethical search engine optimization techniques are the best type of websites. Website promotion software, web designing and optimization are very important. Here are some marketing tips you will need to use, web design and search engine optimization to get google page rank designation. Manually doing the search engine optimization yourself is very time consuming. The key points are meta tags, and building links to optimize your website. How does manipulating page rank help search engine optimization. Google secrets is about google optimization for top rankings, end-to-end and step-by-step. This search engine software gets Google page rank values for a list of website URLs. You have heard the buzz about page rank and search engine optimization. Here are some interesting seo techniques that will help you increase your page rank.

1. Off page optimization means you have to work on building links pointing to your website. Link building for effective search engine optimization is one of the best ways of getting your site to the top of the pack. There are many software applications that will make this easier to do

2. Optimize your site with meta keywords and meta descriptions

3. Make sure your title for each page is different

In conclusion Google Page Rank is as the name suggests a ranking system of pages. The Page Rank is the number of links to and from your website pages, and their respective page rank. My opinion is that Google Page Rank is getting more relevant to SERPs.

About The Author
David Marc Fishman is the owner of http://linknetics.com. The link marketing software that promotes link exchange



Tips On How To Increase Your Google Page Rank
by: Steve Hill


Are you looking into the best ways to increase your Google page rank? If you are, this article will give you some free tips on how to achieve this. I hope you enjoy the read.

There are many webmasters who are looking into ways to increase traffic and on how to obtain a higher page rank for their websites. I myself have many websites which I am always looking to promote.

PPC

Pay per click is where you agree to pay a certain amount of money when people click on an advert that you have created. Programs such as adwords from the search engine Google allow you to place an advert on the right hand side of their search results. Which position you are placed in depends on how much you are willing to spend per click, it is like a kind of auction. Be careful not to spend more on the adverts than you are likely to receive in income. This can be very popular especially if your website is fairly new and is low down in the natural search results.

Paid text adverts

Paid text adverts is another way of attracting additional visitors to your website and it also has the potential of increasing your Google page rank. If the advert is on a high ranking page, this may well on its own lead you to moving up a level in your page rank. If the page is a high traffic page, part of this traffic could well be redirected to your website. I personally would only ever consider paying for a text advert on a website which was related to my own and which had a page rank of five or six.

Writing articles

I believe that the best way of promoting your website is by writing articles like the one you are reading. People reading the articles are potential visitors to your website, as you are able to include a link to your website in the article. Other webmasters are able to use the articles on their websites which creates you a one way backward link. Google are more likely to increase your page rank if you have a large number of backward links, especially one way links.

Link exchange program

As I have just stated, it is vitally important to spend time building up the number of backward links your website has. Joining a link exchange program can seriously reduce your workload, and people have told me that linkmetro is quite good.

About The Author

Stephen Hill has a number of websites including:

http://www.lasik-laser-treatment.com

http://www.hair-loss-remedy-treatment.co.uk

http://www.herbal-health.co.uk

Internet Traffic

Internet Traffic and SEO Techniques
by: Roberto Sedycias



You might be wandering the reasons your web site is not getting much internet traffic. After all your web site took lots of financial and human resources, but unfortunately like so many web sites, it is quite unknown and as a result it does not get enough internet traffic to make it financially viable.

Did you know that about 80 percent of all web site traffic originates from search engines? Yes, it is true! Listing near the top page of search engines and obtaining the attention of your target audience should be a main priority for any web site internet promotion.

And the good news about this is that improving a web site position in search engine pages may be done for free. How? Using search engine optimization (SEO) techniques.

There are many ways to promote a web site. Some promotions are paid and some are free. Among the free ones, the search engine optimization techniques enable web sites to become search engine friendly. In other words, it makes website pages to accept the search engine crawler in a friendly way. These techniques will be some of the steps one will have to use to obtain a better position in search engine’s pages, when searching for specific keywords, related to services or products offered by a web site.

Search engine optimization steps for a web page:

Title:

The html Title tag is a very important element and must include the most important keywords or phrases, which best represent the products or services offered by the web page. It should not contain more than 60 characters.

Keywords:

The html meta Keyword tag should have all the keyword phrases which best represents the products or services offered by the web page. Avoid repeating keywords and bad use of capital letters. It should not contain more than 250 characters.

Description:

The html meta Description tag is a description of the web page, which will be displayed by the search engine. Make sure it contains keywords phrases. Avoid repeating keywords and bad use of capital letters. It should not contain more than 200 characters.

Keywords in Headings:

Keywords in Headings tags (h1) will be interpreted by search engines as being an important keyword relevant to the web page, and it should be looked for and indexed by the search engines.

Web page text:

It is a good practice to include informative text one every page, using natural language and appropriate keywords. It should contain more than 200 words. Informative text should be placed in the html Body section of the web page.

Keywords in Alt Tags:

Every html picture “img” tag should contain an ALT tag with an appropriate description. Keywords should always be used when appropriate.

Keywords in Anchor Tags:

Every html hypertext link “a href “ should contain a TITLE tag with an appropriate description. Keywords should always be used when appropriate.

Robots.txt file:

Make sure there is a robots.txt file in you web site directory. This is a text file created by the webmaster, which will guide the search engine´s crawler when indexing a web site.

There are some cases in which one might not want to have some web pages indexed. This way thru the use of robots.txt, one will have control over which pages will be indexed and made available to the search engines.

User-agent: *
Disallow: /tmp/
Disallow: /data/

HTML code validation:

Search engine’s crawlers become more efficient when indexing web pages with no html errors. Beware that some html errors can make search engine crawlers to give up indexing web pages. So it is recommended for those web pages to be indexed, there should be no html errors.

Links:

Links are very important to search engines. The quality of links and whether it is reciprocal or not, are important factors in evaluating the importance of a web page. Links from web sites with higher page ranks are a plus.

Registering with Directories and Search Engines:

It is very important the registration of a website with directories and search engine web sites. It is a way of telling the world that your web site exists. Avoid using automatic search engine/directory registration.

Search engine optimization has become a very important set of procedures which helps web sites to become more relevant to search engines. To obtain an increase in internet traffic will take some time. It probably will take some kind of additional promotion too. But anybody in need of higher internet traffic, free search engine optimization might be considered his first option.

This article is under GNU FDL license and can be distributed without any previous authorization from the author. However the author´s name and all the URL´s (links) mentioned in the article and biography must be kept.

About The Author
Roberto Sedycias has a bachelor degree in Business Administration and over 20 years experience in systems analysis and computer programming. Currently working as IT consultant for
This article can also be accessed in portuguese language from the News Article section of page http://www.polomercantil.com.br/celular.php




Grow Your Internet Business And Increase Web Site Traffic By Writing Articles
by: Donovan Baldwin


If you're a writer or have an internet business, I've got good news and better news and best news. If you are or wish to be a writer and have, or wish you had, an internet business, it's all best!

There is a new type of advertising for internet businesses these days and it is very effective. Even better, it is easy, and best, it is free!

Many people roaming the internet MAY be searching for your business, MIGHT find it, and PERHAPS might go through your web site to make a purchase.

However, it's a big internet business ocean, and chances are, you, like me, are a small frog in this big pond.

Don't get me wrong, I make a comfortable income in six figures from my internet business, but I am NOT Ford, Verizon, or even Jimmy Dean Sausage. Those are big players, and you and I cannot effectively compete against them head to head on a daily basis. If I advertise my brand of sausage, and someone searches for sausage, they will probably wind up at Jimmy Dean's web site, and will buy Jimmy Dean's sausage!

If, on the other hand, someone is trying to find information on healthy breakfast foods or foods that can be used in a weight loss program, and I just happen to be able to provide that information, AND I JUST HAPPEN TO HAVE A LINK (NO PUN INTENDED) TO MY BREAKFAST SAUSAGE, I might just have made a sale.

That's where this new type of advertising has come in.

At first, the internet seemed to be a vast market with everybody trying to sell things. Over time, another picture has emerged. People are roaming the internet daily in search of information! He or she who can provide the information is going to rise in the respect of the information seeker, and is going to have the opportunity to introduce his or her product or service to the information seeker. And, as is common on the internet today, the information seeker is usually not looking for an encyclopedic article on all aspects of a topic. They want one or two specific pieces of information or answers to certain questions they may have.

Additionally, search engine businesses have realized this, and many of the most effective search engines are giving higher priority to web sites and pages which provide the informational content their customers are seeking.

This new, free, effective advertising technique I mentioned above is based on this. You provide the information people are seeking in small simple articles, and include information about your product either within the body of the article or in an informational tag of some sort. The search engines are happy to find the information you provide and follow links from the informational site back to your internet business web site, thus increasing your visibility and ability to attract traffic.

So far, so good, but you are still the small internet business in the huge pond full of leviathan internet businesses. What you do is get a lot of other fishes to help spread your message across the internet pond.

There is on the internet a huge array of web sites which specialize in accepting articles from authors who have written these small informational or entertaining articles. Once accepted, these articles are posted on their web sites for their visitors to view. Many of these are high traffic web sites and you have the chance of having your article viewed by many visitors. If the web site where you post your article is visited by a search engine, and many have very high rankings with major search engines, your article will eventually be indexed by the search engine and probably the web site you have linked to as well.

Additionally, and this may be the best part, this site where you have posted your article will be visited by thousands of people looking for content to include on their web sites or in their e-zines. They are not looking for Herman Melville or Alexandre Dumas, they are looking for short informational articles which provide valid information to their web site visitors or readers. If your article fits their needs, some of them will use it, distributing your article...AND LINKS...across the internet ocean.

So how hard is it to write one of these articles?

I just did.

It includes practical information on a subject of interest to a great many people. It is on a subject I know something about, but, even had I only known a little bit, fifteen minutes research on the internet would have provided the information I needed. It took me less than an hour to complete (not counting stopping to play with the cats, Big Foot and Amber, and letting Diamond, the dog, outside). Now, I am going to spend a few minutes at EzineArticles.com, SubmitYourArticle.com, the Warrior Forum, and at one of my own internet business web sites where I post many of my articles, and at my internet business blog where I will also post this article. Within a few days, it will be on a few web sites, following the process I have outlined, and working for me twenty-four hours a day, every day of the year.

Guess I'll go have breakfast now. Love my internet business!

You have a great day.

Copyright 2006 Donovan Baldwin

About The Author

Donovan Baldwin is retired from the military after 21 years on duty. A graduate of the University of West Florida, 1973, he now makes his living online with his own internet business. Read more articles at http://donovanbaldwin.blogspot.com, http://real-estate-investing-business.blogspot.com, or http://nodiet4me.blogspot.com




Internet Marketing Get Traffic to Your Web Site
by: Wayne Hagerty


We all know about search engines the widely known Internet Marketing monster. What does it take to get listed in search engines and receive high traffic?

Lets start off with the Domain name. If you are planning on starting your own web site and have not chosen a domain name as of yet and want to get targeted traffic from the search engine marketing then consider a good keyword domain that is related to your web site topic. This simple technique has proven to work with search engine marketing for indexing (position) and overall keyword weighting. Now there are other factors to get considered by search engines like properly preparing your meta tags in the html. The meta tags that still hold importance to search are Title Tags, and Description Tags. Keyword tags do not hold the same importance like it use to. Another important factor is on page keywords, these are relevant keywords found on the body text of your website and choosing the proper keywords with relevance, keyword weighting (4-7%), as well as keyword proximity will be the difference between your website getting listed page 40 or page 2 or even page one in search engines.

Another important internet marketing puzzle piece for search engines is link building. This is the process were you get your website links listed on other important websites. There are different ways do accomplish this - reciprocal links and one way linking. Reciprocal linking involves you trading links with other webmasters, be sure that your website topic is relevant to link partners site. The other link building option is one way linking

About The Author

This article was written by Wayne Hagerty certified Search Engine Internet Marketing professional with years of experience. To get continuos traffic to your own business and website is as simple as visiting the Million Pixel Page a new hot online traffic generating system. Learn more about how his unique Internet marketing platform can bring your site continuos high volume traffic for years to come. Get traffic now at: http://1-millionpixelpage.com.

aai1@netzero.net

Register Your Domain Name

Website Basics-How to Register Your Domain Name
by: Richard James



The simple and short answer is that when you buy a domain name, you are registering it. The reason for this article is that there are some optional features available that are well worth considering when registering a domain name.

First and foremost, make sure that the email address and contact information you give when registering a domain name are accurate. This is especially true in the case of the email address. Communications regarding the status of domain names are sent to the email address on file, so give an email address that is readily accessible to you, and if you change email addresses at some point please be sure and update the email address attached to your domain name. It cannot be stressed enough how important this is. Often people lose access to their domain name or lose the domain name altogether because they can no longer access it, and the number one reason for this is their email address changed, they failed to update it with their domain registrar, and they no longer receive important communications regarding the status of the domain name.

Privacy One of the “deluxe” options you will be offered at the time of domain name registration is the option for privacy. You’ll probably want to take advantage of this option. All domain names are listed in a large internet database called the WhoIs database. Without adding privacy to your registration, your contact info, including your name, address, phone, email, etc. all become public information, and readily accessible to spammers, telemarketers, and junk mailers. Private domain name registration is not mandatory and will not block all spam, but it is well worth the extra investment nonetheless.

Business Registration This next option concerns how your domain name is perceived in the WhoIs database and by the search engines. If your planned website involves commercial interests, this is a highly recommended option as well. Business registration places your domain name in WhoIs as a business, rather than a personal registration, and lists you by business category and subcategory. There is also an option to place an online business card and a link to a map to your store location, which will show up on the search engines. This also boosts your standing with the search engines; ie., business vs. personal.

Platinum Registration This option protects your domain name from domain name hijack. In the event that you give others access to your account, such as when hiring a web author to build your website, Platinum Registration locks the domain name down in such a way that no one can modify or steal it in any way. Highly recommended as well.

Multiple Years In the past few months Google and Yahoo, among others, have modified their search techniques to include checking the length of registration of a domain name. This is to weed out the pretenders from the players. Registering your domain name for a minimum of 5 years (or more) will boost your esteem in the eyes of the major search engines. For more information on this topic, read the article HERE.


About The Author
Richard James

StartMyWebsiteToday.COM was created by Richard James as a helpful resource for people new to building websites. Featuring free articles and 24/7 telephone support, the site aims to help newbies with their first web venture. You can visit the site at http://www.startmywebsitetoday.com This article is copyrighted, please do not alter in any way.



How To Register A Domain Name
by: George Meszaros



You may be wondering if you should get a .com, .net, .info, or .whatever kind of domain. So many different kinds of domain extensions to choose from, and so little time. If you are registering a domain name for a for profit business, you should always register a .com domain. From a brand perspective, there is no better domain than a .com domain. Most people associate business domains with the .com extension just like they associate school domains with the .edu extension.

It may not make any difference in the beginning, but the more successful you become the more it could hurt you. Let’s say you develop a new product idea and the .com domain name you want to call it is not available, so you register the .net domain instead. Sounds harmless enough. Now, let’s fast-forward a couple of years. You have spent time and money to develop your brand and people are searching for your product online with the .com extension simply because they expect you to own the domain with the .com extension.

Another reason to shy away from other than .com domain names is that someone may already have copyright protection for the domain name you want to register. Look further if the .com domain you desire is not available. Even if you don’t find the exact domain you initially searched for, you may find one that is better than your original idea.

Whenever the domain you desire is not available through the registrar, you can try purchasing it from the registered owner. Unfortunately, many people register domain names to take advantage of others. The common name for such a person is domain squatter. I only recommend buying domain names from domain squatters if you have money to burn. The more they know you want it, the worse your chances of getting a good deal.

In other situations, someone may have good reason to own your desired domain name. It is unlikely that you’ll be able to buy the domain name from a thriving online business. It is possible that you run across a Web site with the perfect domain name for your business.

About The Author
George Meszaros with Webene http://www.webene.com





Website Basics-Choosing a Domain Name
by: Richard James



The first step in building a website is in the choice of a domain name. Whether you are a doctor, lawyer, plumber, aluminum siding salesman, or if you want to start up a website to feature your family dog Spot, the entire endeavor begins with the choice of a domain name.

The next logical question you might ask, is “What is a good domain name?”. The answer is, it depends. For example, if you are the person above who wants to build a website devoted to Spot, the family dog, then the answer is that the choice of a domain name really doesn’t matter. Why? Because you probably don’t really care about gaining a lot of traffic to your website, your site is probably only something you are going to produce for family and friends, to let them know about the latest goings on in Spot’s life. In a case like this, it does not matter whatsoever if you find a domain name like “ourdogspot.com” or not, since most likely you will only be giving out the website address to a few friends and family and maybe Aunt Tilly in Toledo.

In fact, in a case like the above, you could call the site anything you wanted to, “dogdiary.com” or even “catsdontlikespot.com” or something even as silly as “lookatthis.com”, which really has nothing at all to do with the subject matter of the website itself. The point is that in a case like this, there is no real concern with getting a lot of visitors to the website other than friends and family and Aunt Tilly in Toledo, so there is no real harm in naming the website ANYTHING, because you will be giving out the website address to a select few people. BUT……

What if the website is for business? What if I do want it to attract attention?

The simple answer is, it pays to have a domain name that reflects your site or business. If your website is about car parts for example, do you really expect the average web surfer to remember how to get to your website if it is named "bobsthingsforsale.com" or some other unrelated name? The best strategy is to find a domain name that directly relates to your business, whether it is the business name itself or related to the category of business. For example, a car parts website should have a domain name like carparts.com or bobsautoparts.com, something that immediately associates the domain name with the theme of the site. It’s all about branding, and making a lasting impression on the target audience or customers.

You can find domain names by checking the WhoIs database on the internet. While there are any number of places on the net to do this, we have conveniently placed a domain name search engine on www.StartMyWebsiteToday.com for this very purpose. After searching the domain name, the results given will instantly show whether or not the domain name is available, and if so, give you the option to immediately register it. If not, several alternative domain names will be proposed, to help you fine tune your search, or possibly giving you an acceptable alternative domain name to register instead.

In the next article, we discuss strategies for choosing a domain name, long or short, hyphenated or not, and generic or brand names.


About The Author
Richard James has been a contributing author for this website and is an acknowledged expert in the field of domain names. He can be found on the internet at this website: http://www.startmywebsitetoday.com This article is copyrighted, please do not alter in any way.





Your Domain Name, the Marriage of Your Business to the Internet
by: Jason Pearson



Choosing your domain name has a lot in common with getting married. The name you choose will be the one you will be tied to until the end. Your visitors to your site will begin to know your site as your domain name, just like many people get referred to by their last names. Regular visitors to your site will often simply type in your domain name to get to your site, this is called ‘type in traffic’. People that want to go to my space often simply type in my space, or sometimes myspace.com, however should My Space change their name to My Area, or My Room, there would be mass confusion. The moral to that little story is this: once a name is chosen, stick to it.

There are four things to consider before you choose your business name as your domain name. It may seem like the obvious choice, but there are some issues that may arise with it. Before making your business name your domain name ask yourself if there is anything about it that would make it a bad choice for your domain name. For instance if your business name is a very long name or has plural words involved. “Betty’s Beautiful Butter Creamery” is going to make a terrible domain name. Your clients will not want to have to type in a name that they themselves have trouble saying, let alone remembering.

Double letters pose their own unique problem for domain names. Dilbert’s Singles Bar would cause problems as a domain name, the ‘s’ at the end of Dilbert’s and the ‘S’ at the beginning of singles will cause confusion. Would it be Dilbertssingles.com or Dilbertsingles.com? Using a name that causes confusion for your users is not the best way to bring back traffic to your site.

The nature of your site can affect how you are brought up by search engines. If you are wanting to use a particular keyword phrase, you may want to consider using the phrase in your domain name. Many search engines look at the domain name when evaluating a site. Many believe that if the words in a domain name are spaced with dashes that it will help with ranking process. This explains why many names you see will appear as xxx-cccc-uuu.com on the net. If you will focus your business on a specific area you should also consider using relevant keywords in your domain name.

The .com at the end of domain names is the holy grail of site names. Here is where you want forget being unique and stick with the oldie but a goodie. Yes, you could use extensions such as .us, .net, .biz, and so on, but it is an instance homicide to your traffic. Think about it, have you ever automatically typed in .net after a domain name? Chances are probably not. Everyone and their grandmother automatically gravitate toward .com. It has been seared into our brains that everything on the net should end in .com. So instead of shooting for unique and choosing anything other than .com, consider this, a smart competitor will swoop in and use the same domain name with the .com and get some free traffic. Is unique worth all of the traffic you would be losing?

Relax, take your time, and create a domain name that will be memorable, easy, and that you will not mind having for years to come. It is the marriage of your business to the internet after all.


About The Author
Jason Pearson is an online marketing expert who wants to share his secrets with the world. To find out more visit http://jason-pearson-online.blogspot.com

Web Hosting

Website Hosting - How to Select a Good Company
by: Brad Stone



Trying to select a hosting package is much like purchasing a new car—there are many different types and ways to go, but in the end it really boils down to how you are going to get where you want to be and the features you’ll need to get there. You certainly would not buy a Honda Civic to make an off-road journey across the Mohave Desert. Nor would it make sense to buy a Hummer to just drive around town.

So in considering the type of hosting package and company to host your website, you should first assess where you want your website to go and what you’ll need to get there.

But first, let’s understand what web hosting is exactly, and the many different features that need to be considered.

The Internet is a vast network of interconnected computer servers which house or host various pages of information, called websites. Hosting a website means to store and maintain a computer folder of various web pages. Hosting companies offer this service by providing computer hardware and software services. These services vary as much as cars do.

Some very important hosting features that should be a must for your hosting package, much like the importance of having a car with a motor and wheels, are the following:

* Security – Protection from Internet hackers.
* Space – Ability to grow my site without size constraints.
* Speed – How fast my website will load onto visitors computers.
* Up Time – Dependability of the hosting servers from crashing.
* Back Up – Protection from loss of data from my website.
* Support – 24 hours support to handle problems.
* Administrative Tools – For making changes to your site.
* Email – The number and size of email accounts.
* Hosting Company – History and track record for support.
* Search Engine Submissions – Submitting to the major search engines.

Now, let’s consider where you want your website to go and what you’ll need to get there. Some questions to ask:

* Do I want my customers to be able to look up information on my website? If so, you’ll need a database driven website with a hosting company that supports it.
* Do I want movement on my website? If so, you’ll need a web design company that can program flash for your site, as well as the ability to host the flash program.
* What type and how much email traffic will I anticipate? This helps to determine the size and amount of storage you’ll need for your hosted website.
* How many web pages will I need? This also helps to determine the size of space needed for your hosting package.
* Will I want to make ongoing custom changes to my website? If so, you’ll need a hosting company that supports ongoing custom design changes.
* Will my website have a lot of images and movement? If so, you’ll need additional space for larger web files for these functions.
* Do I want Internet Traffic to my Website? In order to receive traffic to your website, your hosting company needs to offer this service, or you’ll need to hire a third party for this service.
* Will I need Internet marketing help and consultation? In this fast-changing Internet world, it is important to have professional help and consultation.

The Better Business Bureau offers this advice:

“Choosing a Web Hosting Service for your Business Web Site. Is your business web site down again? Does it seem to have more downtime than uptime? You may want to consider changing your web hosting service. One of the most important decisions you will make for your business web site is selecting which web hosting service will display your web pages to the Internet. Choosing the right Internet Service Provider (ISP) to host your business's web site may feel like finding the right day-care center for your kids these days: Are they reliable? Will they be there next month? Do they know what they are doing? What services do they provide?"

Basically, it is important to find the right hosting company that will partner with you for all your hosting, design and consultation needs. The cheapest hosting is typically not the best route to go. It’s cheap because it is a bare bones package, with little, if any support. That is a sure way to online business failure.


About The Author
Brad Stone is CEO of Heritage Web Solutions, a USA Based Company, specializing in Designing and Hosting Affordable Websites for Small and Medium Size Businesses. With a staff of over 160 employees, Heritage Web Solutions has grown to a multi-million-dollar company in just 4 years, achieving a Top 1% National Ranking as reported by WebHosting.Info. For more information, call 866-754-1474, or visit www.heritagewebdesign.com.

View their website at: http://www.heritagewebdesign.com




Select a Web Hosting Provider before Launching a Website
by: Amit Kothiyal



Select a Web Hosting Provider before Launching a Website

Now that you have completed the website and are launch it on the internet, you need to consider two main questions. First - where you will host your new site and what will be your domain name?

To start with the first thing- the Web Hosts. A Web Hosting Provider is a group that provides you with server space on the web for your web site. The space that is allotted to your website includes all your web pages, graphics, scripts and files, databases etc. The web host is the link between the browser and your website. When your web address is typed into a browser, the web host is the first to be contacted and requested to locate and display the requested page.

You can find a number of free web hosting providers and services on the internet. However, if in case you are planning to create a website with a business purpose in mind, then go for professionals web hosting providers instead of the free web hosting services. These professional web hosting providers ensure more credibility since web sites hosted on free servers are not taken seriously and suffer a serious loss of business due to varied reasons. Unfortunately, for those of us who are on shoe-string budgets that rely on free servers are not taken seriously and can lose business. In order to establish credibility, you must be willing to invest in a professional web hosting service.

While selecting your web hosting provider, do some research about the web hosting company as to how many customers do they serve, their uptime percentage visitors, set up fees, do they offer secure servers etc. Make sure you do your homework efficiently and ensure that the web hosting provider you select for your self offer exactly what you need for your website.

Apart from selecting your web hosting provider, a domain name is as important to select. It is used to relate the particular web site on the web and is that part of the URL that basically instructs the web browser to find a particular page from the search engine content. It is important in the sense that it has to create a brand among the consumers, and it should signify what your business is all about. A good domain name is one that will be easily remembered by the visitors, as it relates to something they are interested in.

Each of them has the same data base that contains all the domain names that have been already registered. You can register your domain name with any one of them. There are many companies available online that will help you out to register a domain name for your website and are efficient web hosting provider.

About The Author
Amit Kothiyal is operating a web hosting provider directory http://www.betahosts.com/ Here you can find a wide range of web hosting providers. Browse our website to find the best web hosting packages and the lowest prize.




Choosing a Web Hosting Service
by: Ray Herold



Given the sheer number of web hosting providers, making the decision as to which one to go with can become a daunting task. What many people don't realize is that the wrong choice can introduce a "single point of failure" into your otherwise successful online business. In this articles, I will discuss some of the major factors you should consider before you make that choice.

SPACE AND BANDWIDTH

The most common thing people look for in a hosting provider is the amount of disk storage space and "bandwidth" available to them. While these are certainly important, they should not alone be the deciding factors. Truth is, most providers today allocate more disk space and bandwidth than most people would need. As I explained in an earlier article, 5-10 Gigabytes (or more) of storage is A LOT of storage. Most people will never need this much. If you already have your website designed and ready to go on your own computer, simply right-click the folder and select properties to determine how much space it requires. Even if you use backend databases (e.g., MySQL, MS ACCESS), the vast majority of sites would never come close to requiring 5GB or more. As long as the hosting providers you are considering give you that 5GB or more, you will be fine in all but a few rare cases. If you discover you need more at a later time, make sure your provider gives you an easy upgrade path to a hosting plan with a higher allocation.

The same thing applies to bandwidth. Many, if not most, providers now give bandwidth allocatioins of 200Gb/month or more. That amount would be more than adequate for most small businesses. Let's look at an example. If each visitor to your site uses, on average, 1MB of bandwidth to surf through your pages, a 200GB/month bandwidth allocation would handle 200,000 visitors/month. Even if each visitor browsed an average of 10MB on your site (which is HIGHLY unlikely), you could still handle 20.000 visitors/month. Of course, if your business really explodes into a huge success, your failsafe fallback position is choosing a hosting provider that allows for a painless upgrade path.

SHARED VS. DEDICATED HOSTING

In a shared hosting environment, your site is placed on a server that also provides hosting for a number of other people. You have your own space, your own domain and the rest, but other people are also using the resources of that server for their sites. There is no risk of your pages showing up on the other person’s site, or vice versa. Each site has it’s own unique set of folders, logins, and so forth.

Besides the fact that shared hosting costs considerably less, the important consideration for most people is that the hosting company support staff administers the server. If there is a problem with the server, they have to fix it, not you. When the operating system or other system software needs to be upgraded, they do it. All you worry about is your own site and the pages contained on it.

For a large number of small businesses, shared hosting is more than adequate. In a shared hosting environment, there is no need for you to have technical knowledge of Windows or Unix server administration. That’s not your core business so why would you want to take that on?

In some cases however, there may be specific reasons why someone needs to administer their own server. These usually involve people who have specialized requirements. In that case, a dedicated server would be the option of choice.

In a dedicated server environment, you have full control over everything. You configure the server the way you want it. You install operating system upgrades and patches, and you fix things when they crash. You determine what components run on the server (e.g. ASP .NET 1.1 or .NET 2.0). You determine if the server runs CDONTs or some other mailer program. It’s almost as if the server were in your home or place of business, except that you are administering it remotely.

Again, in the vast majority of cases for a small business, shared hosting would be the preference. In those cases where a dedicated server is required, most hosting companies provide that, along with the headaches.

COST

It is amazing to me what some hosting providers charge for their services. It is even more amazing that so many people pay these prices. Let's consider a few of the "low end" hosting plans offered by some of the "big boys" in the web hosting sector.

One of them charges $9.95/mo for their basic service. They also require a $25 setup fee. For that, you get 2GB of storage space and 20GB of bandwidth. Another charges $14.95/month. With that, you get 500MB (MB, not GB) of storage, and 30GB of bandwidth. Are you kididng me?? There are thousands of hosting providers that will give you 10 times these amounts for $5/month or less. And if you compare other features, you will find that in most cases, these other providers also give you more in terms of email accounts and other "freebies". It pays to compare. For those who want to spend double, or even triple, for domains and web hosting, go right ahead. It is your money after all.

Of course, you can always go with a “free” hosting account. You can’t beat the price. But that doesn’t normally allow you to use your own domain. You just become an extension of someone else’s’ (e.g., somehostingservice.com/yoursite). That doesn’t do much for your branding. With free sites, you can also expect a boatload of ads that the hosting company puts there. I doubt that is really the image you want to portray to your customers.

HOSTING PROVIDER VIABILITY

Many people overlook this consideration, but doing so can be a critical mistake. The last thing you need is to get a great site online, start receiving a ton of visitors and sales, and then have your hosting company go belly-up on you. It’s happened all too often.

It is to your benefit to make sure that whoever you host with will be there tomorrow, next month, next year and five years from now. You would be surprised how many hosting companies are run by a single person out of the basement of their home, or how many of them are operating on a shoestring.

Don’t be afraid to ask a potential hosting company where their servers are located, or how many people are on their staff. I have stated in other articles that it is vitally important for all businesses to have a Business Continuity Plan. Ask your potential hosting company if they have one. Ask them what happens to YOU if there is a fire in their server complex. And don’t be afraid to ask them what happens to the company if the owner gets hit by a beer truck on the way to work. It happens.

OTHER CONSIDERATIONS

Depending on the needs for your online business, there are several other factors to consider when choosing your hosting provider:

- how many email accounts do they provide?
- do they provide "Blog" software or do you need a 3rd-party plugin
- do they provide "Discussion Forum" software, or do you need a 3rd-party plugin?
- do they provide a "shopping cart"?
- do they provide "merchant accounts" if you don't already have one?
- do they provide "SSL" certificates for secure transactions?
- what is the upgrade path for adding features at a later date?
- do they provide robust traffic statistics?

You may not need all these features, but if you do, it's easier to go with those that are integrated into your hosting plan. Determine what YOUR needs are, then select the hosting provider that gives you the best combination of price and features.

About The Author
Ray Herold has a 30+ career in the Computer Information Technology (IT) field. He has been a Systems Analyst, DB and Network Administrator, Website Development Manager, IT Architect and Director of IT. He has owned several successful online businesses. He is also the author of several books related to technology and business.

http://www.webhosting-123.com

http://www.wantanonlinebusiness.com




3 Reasons to Secure Your Own Domain Name - Even if it means Buying Cheap Web Hosting Services
by: Chris Robertson



When starting an online business, you might be tempted to use one of those "free" web page hosting services. You should beware of these plans if you want to build a successful web business. Having your own domain name is extremely important - even if it means buying cheap web hosting services! Here are three solid reasons you should secure your own domain name.

1. Build Trust with Customers

When visitors arrive at your site, they want to know that your company is legitimate and that it is there to stay. With your own domain name you reveal that you are in it for the long haul. For the mere price of cheap web hosting through a virtual host, you can have your own domain name and site up and running for as little as $20 or less as an initial investment. Some low cost hosting packages are as low as $5 or $6 per month!

It's well worth the investment to establish your own domain name and pay a small monthly fee for cheap web hosting. When you gain the trust of visitors, it's much easier to turn them into paying customers.

2. Freedom in Your Web Design

With your own domain name, you have total freedom to design your site the way you want. Even virtual hosts that offer cheap web hosting will give you the freedom to use the type of web design that will work best for your business. If you need to use PHP in your web design, you can easily find a low cost web hosting package that offers PHP integration. If you need to add MySQL databases to your site, you can find web site hosting packages with this feature included.

Another reason you need freedom to design your site is so you can test different designs and presentations to see which gets the most response from your visitors. Even with cheap web hosting, you can test almost unlimited presentations any time you want!

3. Maximize Your Promotion Efforts

When you secure your own domain name, you have complete freedom in your promotions. Many search engines, directories and other promotional sites will frown at "free" hosted sites. When you use a free web page hosting service, your site pages are placed on a website along with many other types of businesses. The search engines will not recognize your site as being a unique entity. They might even lump your site into categories with other sites that are using the free service. This wounds your promotional efforts tremendously, and you end up wasting time and money.

You'll actually save money in the long run with your own domain hosting. By securing a domain name and taking advantage of cheap web hosting, you can promote your site to the fullest.

Even with cheap web hosting packages, you can still receive a wealth of features and benefits such as email accounts, auto responders, PHP and MySQL capabilities, password protected directories and even reseller hosting opportunities.

Use these tips to start building your web business today!

About The Author
Chris Robertson is a published author of Majon International. Majon International is one of the worlds MOST popular internet marketing and internet advertising companies on the web. Visit their main business resource web site at: http://www.majon.com

To learn more about subjects like cheap web hosting please visit the web site at: http://www.avahost.net

For more information and informative related articles and links about this subject matter and content, please visit Majon's Internet directory: http://www.majon.com/directory/Internet



Top 3 Free Web Hosting Services
by: Ricky Lim



Nowadays, there are many free webhosting services available on the Internet. Sometimes it can be difficult to choose which one is best for you. First of all, you need to bear in mind free wehosting usually have some limitations such as not allowed email accounts, no mysql databases, no perl etc. It varies from each web host.

There are sometimes hidden cost as well for free webhosting. For example, you need to register a domain name from the web host before you can have free web hosting. Other place restriction on bandwidth, disk space and if you exceed them, expect to pay some money.

Another type is some web host will place banners, text links etc on your webpage. Some only occupy a small amount of screen space while others can be as large as one-third. Geocities.com is an example of a free webhosting service that places banners, text links on your webpage.

With that said, if you really have no money, then there is no choice but to get free webhosting. It is also useful if you are new to web design and can use it for testing purposes. I still have one hosted on geocities with my first designed personal webpage.

There are literally thousands of free webhosting services out there but I will recommend the top 3 which I have used before.

#1 Champshost.com

Champhost is in my opinion is the best free webhosting service. They give 1000MB diskspace, no ads on your webpage and allows php, cgi, perl. The only thing they ask for is you contribute some post to their forum which isn’t so hard.

#2 – 100webspace.com

100webspace get my vote as the second best. They offer 100MB space, all full features as a paid web hosting, that includes, email, ftp, php, mysql etc. The only thing I did not like they have ads on your webpage but it isn’t too big to be a distraction.

#3 – Neopages.net

I like neopages because they are actually one of the few webhosting services that do not make any kind of money from offering free webhosting. They offer 150MB space, no ads as well as PHP, cgi, mysql, email, ftp etc.

The only issue is approval is on a case by case by members voting and you must have an existing website published already. It is pretty hard to get in since they only allow 3 each week.

As you can see, these 3 are just my favorites and there are a lot more free webhosting services available. Do remember to read the terms and conditions carefully to make sure you are actually getting free web hosting

Also, once you have some money do consider upgrading to paid hosting as they offer a lot more features and better support. You can go to any web hosting or webmaster forums where from time to time, webhosting companies offer big discounts for web hosting.

About The Author
Ricky Lim runs a cheap web hosting reviews site. Visit his site http://www.epromote.info for more information on free web hosting services and cheap web hosting services.



Web Hosting Explained. Not All Hosting Providers Are Created Equal
by: John E Adams



Web Hosting. Some Basic Facts To Consider Before You Take The Plunge!

Web hosting Companies which offer Internet-connected servers that provide space and bandwidth for websites, are called Web Hosts. Big companies deliver private electronic networks which allow for them to host multiple domains on their own equipment and IP address range.

However, for the bulk of beginners that desire an online presence, a rented web host is essential.

There is a broad assortment of hosting plans available. A few are free, other hosting companies charge up to a hundred dollars or more per month. Some companies supply nothing but a small amount of disc space and minimal network bandwidth.

The website owner is on their own for anything else. Others providers offer an array of services, including server and electronic mail administration, backups, website design help, troubleshooting and many other services.

In the world of web hosting, you might frequently discover yourself sharing a server with anywhere from one to one thousand or more other websites, which allows web hosting companies the ability to keep equipment and staff expenses at a lower cost.

Many websites are simple and low-volume enough that this agreement works best.

When you or one or more of the other members grow, it might be helpful to consider a dedicated server. A dedicated server, as the name indicates, hosts only your domain. You can put one website on it, or as many any way you want. You control the access.

You may also consider taking over much of the server administration yourself. That may save you money on support costs, but cost you considerable time. If you do not have the expertise, it may end up costing much more money than you save!

In order to execute those administrative procedures yourself, it is desirable to have some technical knowledge.

Some of that knowledge will be of value, even for daily projects apart from addressing emergencies. FTP, electronic mail administration, backup techniques and additional technical areas are amongst the more common areas you will need to be at least somewhat acquainted with.

As your internet site develops to a certain size and degree of complexity, you will begin to find it worthwhile to consider implementing a database. However, that brings with it a higher level of ability.

Applying a database can be comparatively simple. Designing one which provides what you want, with adequate performance and maintenance that does not become a nightmare, will call for some careful thought.

Not everybody has the disposition for that type of work, particularly those who favor graphical design, content creation or development, and the numerous other Internet site chores that are part of every implementation.

There are other, more low level administrative matters; Managing disc space, maintaining domain names, dealing with registration and alterations, and a number of other functional tasks are not every bodies cup of tea. Some understanding of how domain name server works, in addition to the design of the Internet itself, are helpful. That allows a good context for understanding the role of some of those tasks.

Once you begin to seek out a web host to implement your website, consider all these factors. What kind of web hosting you should go after is determined by a combination of who you are and what is being being offered. Always take the time to research a hosting company before you commit your time and money.

Remember, not all hosting providers are created equal.

Some providers just want your money, whilst other better hosting companies actually want you to succeed. Which one you choose to help you get your website ideas online is paramount to how quickly you taste success.


About The Author
Copyright John Adams. Honest Home Business. Web Hosting Explained - Get As Much Honest Information As You Can Before You Take The Plunge. Free Advise Is Here; http://www.honest-homebusiness.com/Site-Build-It.html

Increase Page Rank

Improved Search Engine Rank: Google Page Rank Misconceptions
by: Peter Nisbet



Improved search engine rank is attainable through good search engine optimization, part of which is the maximizing of your Google Page Rank through intelligent linking with other web pages. In this first part of 2 on the subject of Google Page Rank, we will look at the argument for attaining high listings through a linking strategy.

Google Page Rank is a buzz term at the moment since many believe it to be more important to your search engine listing than search engine optimization. If we ignore for the moment the fact that Page Rank is, in itself, a form of SEO, then there are arguments for and against that belief.

Before we investigate these arguments, let’s understand some fundamentals of search engine listings. First, most search engines list web pages, not domains (websites). What that means is that every web page in a domain has to be relevant to a specific search term if it is to be listed.

Secondly, a search engine customer is the person who is using that engine to seek information. It is not an advertiser or the owner of a website. It is the user seeking information. The form of words that is used by that customer is called a ‘search term’. This becomes a ‘keyword’ when applied to a webmaster trying to anticipate the form of words that a user will employ to search for their information.

A search engine works by analyzing the semantic content of a web page and determining the relative importance of the vocabulary used, taking into account the title tags, the heading tags and the first text it detects. It will also check out text related contextually to what it considers to be the main ‘keywords’ and then rank that page according to how relevant it calculates it to be for the main theme of the page.

It will then examine the number of other web pages that are linked to it, and regard that as a measure of how important, or relevant to the ‘keyword’, that the page is. The value of the links is regarded as peer approval of the content. All of these factors determine how high that page is listed for search terms that are similar contextually to the content of the page.

Without doubt, there are web pages that are listed high in the search engine indices that contain very little in the way of useful content on the keywords for which they are listed, and have virtually no contextual relevance to any search term. However, a careful investigation of these sites will reveal two things.

The first is that many such web pages are frequently listed highly only for relatively obscure search terms. If a search engine customer uses a common search term to find the information they are seeking, they will very rarely be led to a site that has little content other than links, but it is possible. The second is that they contains large numbers of links out to other web pages, and it can be assumed that they have at least an equal number of web pages linking back.

It is possible to find such web pages for many keywords. An example is on the first page on Google for the keyword ‘Data VOIP Solutions’. There is a website there that is comprised only of links. The site itself has little content, but every link leads to either another website that provides useful content, or another internal page full of more links and no content. That is how links can be used to lift a web page high in the SE listings.

Such sites frequently contain only the bare minimum of conventional search engine optimization, but the competition is so low that they gain high listings. You will also find them to contain large numbers of internal pages, every one of which contain the same internal and external links.

It is true, therefore, that it is possible to get a high listing without much content, but with a large number of links. However, is that a legitimate argument for those promoting links against content? Could you reasonably apply that strategy to your website? Could a genuine website really contain thousands of links to other internal pages and external pages on other websites, and still maintain its intended purpose?

In the second part of this article, titled ‘Search Engine Rank: Google Page Rank Misconceptions’ wI will explode some myths about Page Rank, and explain how many people are wasting their time with reciprocal links, and perhaps even losing through them. It may be that a linking strategy is not so much an option, as a choice between the type of website that you want: to provide genuine information or to make money regardless of content.

Improved search engine rank might be synonymous with Google Page Rank, but perhaps only if you want to sacrifice the integrity of your website.


About The Author
Peter Nisbet normally has several pages his website listed within 2 days, and he shows you exactly how he does it on his website http://www.improved-search-engine-rank.com using screenshots and actual examples




Search Engine Rank: Google Page Rank Misconceptions - 2
by: Peter Nisbet



Improved search engine rank is difficult enough to obtain without you having to trawl through all that has been written about Google Page Rank in order to find the truth. There are many misconceptions about Page Rank, and Part 2 of this article dispels the most common of them, the first being that Yahoo and MSN have their own version.

In fact this is not so. Yahoo had a beta version of a ‘Web Rank’ visible for a while, ranking complete websites, but it is now offline. MSN has no equivalent as far I can ascertain. The term ‘PageRank’ is a trade mark of Google, which is why I refer to it as Page Rank and not PageRank. A small difference, but a significant one.

If you are one of those that believe that the more links you can get to your website the better, then you are wrong. When Google started the Page Rank frenzy by putting that little green bar on their toolbar, they didn’t realize the consequences of what they were doing. People fought to get as many links to their website as possible, irrespective of the nature of the websites to which they were linking.

That is misconception Number 2. You do not link to websites, you link to web pages, or should I say, you get links back from web pages, not websites. It is, after all, the link back that counts isn’t it? The link away from your site doesn’t count. Wrong! Misconception Number 3. The link to your web page counts no more than the link away from your web page. In fact, it could count less. You could lose out in the reciprocal linking stakes if your web page is worth more than the other person’s.

Let’s dispel that misconception right now. When you receive a link from a web page (not web site) you get a proportion of the Google Page Rank of that web page that depends on the total number of links leaving that page. When you provide a link to another web page, you give away a proportion of your Page Rank that depends on the number of other links leaving your web page.

The Page Rank of the website you get a link from is irrelevant, since that is generally the rank of the Home Page. You will likely find that all these great links you think you have from PR 7 or 8 websites are from a links page that has a PR of ZERO! So you get zilch for the deal. If you are providing them with a link from a page on your site even of PR 1, then you lose! Most people fail to understand that.

No incoming link can have a negative effect on your PR. It can have a zero effect, but not negative. However, if you have an incoming link with zero effect, and an outgoing reciprocal link with a positive effect to the target page, then you will effectively lose PR through the deal. Every web page starts with a PR of 1, and so has that single PR to share amongst other pages to which it is linked. The more incoming links it has, the higher PR it can have to share out.

If your page has a PR of 4 and has three links leaving it, each gets twice the number of PR votes than if 6 links leave it. Your page with a PR of 4 has to get a similar number of PR votes incoming as it gives away to retain its PR. In simple terms, if your PR 4 page is getting links from a PR 8 page with 20 links leaving it, you lose out big time! It’s simple maths.

No page ever gives away all of its PR. There is a factor in Google’s calculation that reduces this to below 100% of the total PR of any page. However, that is roughly how it works. You don’t get a proportion of the whole website ranking; you only get part of the ranking of the page on which your link is placed. Since most ‘Links Pages’ tend to be full of other outgoing links, then you won’t get much, and will likely get zero.

That is why automated reciprocal linking software is often a waste of time. If you want to make the best of linking arrangements, then agree with the other webmaster that you will provide each other with a link from equally ranked pages. That way both of you will gain, and neither loses. Some software allows you to make these arrangements.

Another misconception is that only links from external web pages count. In fact, links between your own web pages can be arranged to provide one page with most of the page rank available. Every page has a start PR of 1, so the more pages you have on your site then the more PR you have to play with and distribute to pages on your website of your choice.

Search engine rank can be improved by intelligent use of links, both external and internal, but Google Page Rank does not have the profound effect on your search engine listing that many have led you to believe. Good onsite SEO usually wins so keep that in mind when designing your website.


About The Author
Peter Nisbet normally has several pages his website listed within 2 days, and he shows you exactly how he does it on his website http://www.improved-search-engine-rank.com using screenshots and actual examples




How I increase my Internet Network Marketing Blog Page Rank with Free Back links ?
by: David Gwee



I recently just pick up a neat trick on how to increase my blog page rank through backlinks with anchor text from high page rank sites for free. How do I do it and why high page rank sites allow this ?

Although I am a newbie blogger but I would like to try this out on my "Internet Network Marketing Blog"(http://www.mlmJedi.com) as anchor text and sees if it works because presently my Internet Network Marketing Page Rank is "0" !

Its pretty easy and simple. First research for blogs of your Niche or Industry.For me will be the Internet Network Marketing MLM niche.Look for those with Page rank 3 and above.Just Leave a comment, not just those spammy short comments like: Good work or well done.

Contribute and write something worthy of passing their comment moderation.The better or longer you write the higher chances of your comment being approved and thus attract their readers attention to your Blog.

Now come the most important part, you need to fill in your name, email, website URL .We all know that our blog URL will Leave a backlink but if I fill up my name as :"Internet Network Marketing Blog" and yes that is my anchor text and Google will know that "Internet Network Marketing Blog" is my anchor text and its important to my Blog URL .Check out Youtube Video in my blogpost where I test this in http://www.JohnChow.com 's blogpost title:"The John Chow Effect"'s comment.

Is this tactic workable ? Come watch Youtube video and comment in my blogpost http://www.mlmjedi.com/seo-blogging/how-to-increase-my-internet-network-marketing-blog-page-rank-with-free-backlinks

"How I increase my Internet Network Marketing Blog Page Rank with Free Back links ?" is brought to you by The MLM Jedi.

May the Force be with You


About The Author
David Gwee author of THE Online MLM Blog : http://www.mlmJedi.com an Online MLM Expert shows you How -INSIDER BLUEPRINT- a 100% Profit Affiliate Program featuring "Pay It Forward" & MLM Funded Proposal Advertising Concept, Can EXPLODE Your MLM Leads Online! Go http://www.WhoisJoeschmo.com NOW!




How to Increase the Ranking of Your Page
by: Darren Dunner



Increasing the page rank of your web site has a lot of advantages. But doing so is a tough job and the competition you are dealing with is extremely huge and growing by the hour. However, there are ways and means to increase page ranks and help is at hand with a vast number of resources that you can use to increase the ranking of your page. All search engines keep updating their search rankings regularly. There are a number of things that a search engine considers when deciding on the rankings of your page. So the best thing you can do is to fortify the components that these search engines consider and keep improving on them. Some tips that will help you increase your search engine page ranking are as follows:

The first step you should take to increase page rank is to submit to search engine directories. You can do this for free on most search engines and thus increase your web presence by being listed on a number of search engines. You also get to create a free link when you do so and increase your chances of getting higher rankings as a result.

Create as many back links as possible. This is the main criteria that Google uses for ranking web pages. The larger the number of back links that you have, the higher your page ranking goes. You can create a number of links by joining forums and giving a link to your web site along with your signature. You get higher rankings if your links are on web sites that are relevant to your own web page. You can get a higher distribution of links by writing and posting articles on other web sites. Articles generally generate a lot of traffic too, thus increasing the value of your link. Starting ezines is also a great method of increasing page rankings by increasing the number of links to your website.

There are a number of resources that will help you know about the kind of keywords that search engines look for. Keep altering the phrases and the language of your web site in order to incorporate these words. Try to put in a good percentage of key words and key phrases when making up content for your web site in order to increase page rank.

Improve the quality of your web site. Search engines rate sites based on their relevance to a particular subject. Make sure that your web site gets regularly updated with new things. Keep it current and try to become a leader in your particular area. Turn your web site into a key resource and you will automatically generate more traffic and better page ranks. This is the long road to increasing page rank, but it makes sure that you get there in the end.

About The Author
Darren Dunner is the author of this article on Increase page rank. Find more information about the subject here http://www.buildpr.com/




Improved Page Engine Rank and SEO for Beginners and the More Experienced
by: Peter Nisbet



Improved page engine rank is a term used by those with a confusion with SEO and page optimization and Google Page Rank – properly PageRank by the way. It is a trade marked term registered by Google, although the patent for the PageRank system of calculating and assigning it is assigned to Stanford University where Page developed the system, not Google.

What most people do not know is that the term PageRank originates from the name of one of the developers, Larry Page. Hence Page Rank. He later teamed up with Sergey Brin to form Google in 1998.

Enough of history: that is in the past! The present is that Google PageRank that I will henceforth refer to as Page Rank for fear of breaking copyright law, has been publicly stated by Google as being one of the predominant means of determining the listing of a website for a particular search term. This might not last for a lot longer, since there are whispers that Google are considering reducing the importance of Page Rank in view of the increasing relevance of social bookmarking and other social sites such as Del.icio.us and Digg.

Now there is Twitter run by Google, and more and more Twitter results are turning up in Google search results. Twitter is what is called a micro-blogging service that uses SMS and instant messaging, or the blog posts on the Twitter website. Facebook is also being used by more and more people, but a lot are college students and others trying to spy on and stalk ex lovers for what can only be assumed to be pretty nefarious reasons.

However, these uses of so called social networking sites are immaterial. It their existence that matters, and the association many of them have with major search engines that are producing so many search results somewhat less than useful when they should properly have been filtered out. The question is: Should Google and Yahoo be allowed to be associated with these sites and give them preference in search engine results by use of what can only be manipulation of the algorithms?

Perhaps Page Rank and Link Density will become less important than your registration and participation in these sites. That is why I have joined most of them. They are fun to participate in, but much of the content is very juvenile and amateurish and not what I would to find in a serious search. Blog postings are generally not useful content.

However, back to link density and Page Rank. It is highly unlikely that link density will ever be dropped by Google, but they might introduce some aspects of social bookmarking in to their algorithm. What this means is that if you want to improve your listing, you will have to be involved in Google related social sites, Twitter being the main one at the moment.

If you understand Twitter you will know what I mean when I state that Google might include, in addition to page rank and traditional SEO, the number of friends and comments, number of Twitter followers, photo uploads and frequency of updates. Keep an eye on Google activity and their acquisitions, since the more acquisitions of social sites Google make, and the more of their own they produce, then you can be pretty sure that at some time they will introduce elements of that into their algorithms.

So, get ahead of the race and get acquainted with Twitter. Google have made no changes yet, but the buzz is there, so don’t bet your boots that no changes will be made in that direction sometime in the future. My belief is that article submission will remain the one major means of attracting traffic and obtaining one-way links back to your selected web pages for the foreseeable future, but that elements of social bookmarking and other social networking sites will gradually creep into the algorithms.

There is nothing to lose by being ahead in the game, and you have just been given a clue as to how to do that. It might be a year away, perhaps less and perhaps more, but when the day comes, if it does, I at least will be prepared for it.


About The Author
Peter Nisbet

If you want to find out how to get your site listed on the search engines in 2 days, and improve your listing position dramatically, check out Pete’s website http://www.improved-search-engine-rank.com where you will be shown screenshots of exactly how he does it.




How to Maximize your Page Rank
by: Gally Reznor



Why care about the Page rank?

As mentioned in previous articles, Page Rank is one of the familiar variables in determining appearance in SE results. Although today the importance of page rank has been descended, and sometimes we see pages of PR 3 or 4 getting to first places in Google, Page Rank is one of the variables SEO's often deal with because this is the variable we know a lot about and can approach sensibly. The second good reason to learn about PR is using it to emphasize important pages of your website, like the Homepage ( you know how annoying it is when SE presents some negligible page of your website higher than the Homepage)

What is PR?

PR ranges from 1-10 and indicates the number and quality of page incoming links.

Page Rank is calculated as follows:

PR(A) = log10((1-d) + d (PR(T1)/C(T1) + ... + PR(Tn)/C(Tn))) when :

0<1 usually set to 0.85

PR(T1) – Page rank of page T1 linking to page A. T1, ….,Tn

C(T1) – number of outbound links in page T

Notice that the 1-10 scale is accepted because of logarithmization of the equation. Therefore , each group of page rank ( PR1,… PR10) is not equal in size and getting to higher PR group is getting harder with every step.

This article deals with page rank maximization techniques:

PR0 – Page rank zero

This rank is usually given to:

new pages

pages with very few incoming links

websites being caught using Black Hat Strategies to promote their website.

Webpages with PR0 can harm your website in case that one of your pages links to PR0 page. Although, if PR0 page links to your page , your pages is not hurt nor benefited because Google assumes you don't have absolute control over your incoming links. Even so , you may exchange links with PR0 page in case that

The PR0 page doesn't contain hidden text or other forbidden elements of black hat SEO

The page is new and therefore gets zero ranking.

PR leakage

Although PR depends on your incoming links, linking to other websites can cause you PR leakage, therefore use only necessary links to other websites.

Linking to pages inside your website does not cost you PR therefore you can do it freely.

Make sure every page in your website links to other important pages since every link has its contribution. Leaving Dead end pages wastes this contribution.

Use PR to emphasize important pages:

Creating links smartly to most important pages of your website, like Homepage, gives it PR boost and helps emphasizing its importance in front of less important pages in the website.

This is the most popular and beneficial link scheme emphasizing your homepage:

All pages in the website link to Homepage (first priority page)

Page of x priority is not linked to other pages of x priority but only to Homepage, page of x+1 , and X-1 priority. (for example, categories are not linked between them).

No jumping between pages in non hierarchic order : for example Page priority 1 doesn’t link to page priority 3 , and page of same priority are not interlinked.

If we count the relative distribution of PR between all the pages, in this scheme, Homepage gets the highest rank.

If we link the categories , Homepage rank descends and category PR raises a little.

If we link all the pages at the website to each other, all of them get the same but low PR.

To get the highest Homepage PR we must link all the pages to Homepage only and Homepage must link to all the pages.

Exchanging/ Purchasing Links

Incoming link is more effective if it comes from high PR page.

Page with few links is better contributor than page with lots of links (in case they are of same PR)

Exchange links only with well ranked websites because exchanging links cause PR leakage. This leakage must be weaker than link contribution otherwise the exchange is not beneficial.

Don't exchange pages with PR0 pages because in best case scenario it doesn’t help you. (Unless you expect this page to be very popular in short period).


About The Author
Gally Reznor is a web developer and marketing manager at Site123.com. Visit http://www.site123.com.

Search Engine Optimization

Search Engine Optimization
by: Gally Reznor



After you've opened your website and purchased unique domain, you want to be found by the potential users. Since the web space contains millions of websites , there is a constant struggle between websites over the first places in search engine results for competitive words.

Getting to the highest places in search results of Google or Yahoo is a very long and tricky process involving loads of work on your website and outside it. In this article I'll list some information about how Search Engines determine relevancy, a short preview on search engine optimization.

First of all, let's review two most important algorithms Google uses to determine page relevancy – Page Rank and Hilltop.

The basic concept of Page rank is : the more incoming links your page has, the more important it is. Page ranking is given per page and not per website so don’t be surprised if your website shows different ranking on different pages. Page Rank is calculated as follows:

PR(A) = log10((1-d) + d (PR(T1)/C(T1) + ... + PR(Tn)/C(Tn))) when :
0http://infolab.stanford.edu/~backrub/google.html


About The Author
Gally Reznor is a web developer and marketing manager at Site123.com. Visit http://www.site123.com




Secret Search Engine Optimization Strategies: How to Turn Keywords into Conversions
by: Derek Gehl



Are you focusing your search engine optimization efforts on getting tons of traffic from the search engines?

If you answered yes, then I am about to tell you something completely different from other Internet Marketers.

Forget about getting tons of traffic from the search engines. Get LESS traffic that converts MORE!

The Secret to Turning Keywords into Conversions is to Keep Your Keywords Focused

For example, if your site sells an all-natural remedy for acid stomach problems...

You start to do your keyword research and you discover that the keyword phrase "natural remedies" has 288 daily searches. But it has over 2,000,000 sites competing for it.

While the phrase, "acid reflux natural remedies" has 67 daily searches with just over 11,000 competing sites.

Do you want to spend all your time and effort trying to optimize your website for the first keyword phrase?

You may get more searches, but you'll never know how many of those searchers want to buy your stomach acid remedy. Not to mention the HUGE number of competitors the keyword has!

Or would you go for the second term, which only has 67 people searching for it -- knowing those 67 people are looking for EXACTLY what you offer? And, it has a MUCH lower competition number to boot!

Obviously, the second term is better!

Sure, you might get less traffic -- but the visitors you DO get will be MUCH more likely to buy your product.

Why You Will Make More Money with Less Traffic That Converts More

People search the Internet to find a solution to a problem and not necessarily to buy something. So what problems will they solve by coming to your website?

Think of a keyword as a "problem statement" that someone would type into the search engines.

When you can match your keywords to the exact problems they're trying to solve. You'll attract the BEST visitors to your site so you can focus all your optimization efforts on them!

Here are some more keyword research tips that will help you turn keywords into conversions…

Top Search Engine Optimization Tips for Finding Highly Focused Keywords That Will Bring the Absolute Best Buyers to Your Website:

Check your server logs. See what keyword phrases people are actually using to find your site. If there's something relevant that you've overlooked, build a page focused on that keyword phrase.

Also look for keywords that are causing people to leave right away because they're not finding what they're looking for. Ditch those keywords immediately.

Look for "intention." Say you sell cross-country ski equipment. People can come to your website looking for different things.

For instance:
They're looking to buy a specific product
They're looking for product reviews
They want information on how to get started in cross-country skiing
They want used or discount equipment
They want to know what kind of equipment will be best for them
They want to know what's new and hot in cross-country ski equipment

Same products -- far different intentions!

If you optimize a page (or pages) for each different problem people are trying to solve, you'll give them what they're looking for…

That means they'll stay on your site longer -- and you'll have a better chance of getting them into the sales process.

Check out your competition. What keywords are your competitors optimizing for, and on what pages?

You can spy on them by going to their websites and looking at their code!

In your web browser, just go to View on the main menu and click on Source or Page Source to "look under the hood" of any competitor's site. Then you can see what they're doing right and what you could do better.

Find your best keywords with pay-per-click advertising. This is the fastest way to find out just how well different keywords perform.

Pay-per-click lets you run ads based on two or three different keywords at the same time. This enables you can track which ones convert best. Make sure the ads click through to pages that relate directly to the keywords.

Focus your SEO efforts on the specific keywords that describe EXACTLY what problem each page solves. Don't be tempted by more general keywords with higher traffic numbers. They'll never send you the traffic you want.

Follow these search engine optimization tips and you will turn keywords into conversions.

Keywords: how to make money online, how to start internet business, ways to make money online, internet marketing course, online marketing course, internet marketing training course, web marketing course, how to start an internet business, e business strategy, online small business course


About The Author
Derek Gehl helps over 1.8 million Internet business owners per month create incomes of $100,000 to $2.5 MILLION or more per year. Now you can discover the exact roadmap - broken into 6 easy-to-follow steps – that Derek uses to make money on the Internet in record time with minimal investment at: http://www.marketingtips.com/tipsltr.html?s_cid=PRLEAD http://www.marketingtips.com/tipsltr.html?s_cid=PRLEAD




Your Checklist To Search Engine Optimisation Reports
by: Derek Rogers



The most important online marketing strategies that can help you be successful with optimizing your business on the web include building a plan, blogging, an email list, press releases, and much more. Be sure to have these items on your checklist and you will have an excellent and productive website for your business.

The first and most important strategy for optimizing your search engine for your website is to create a plan for your site and your business. You should determine all of the most important things. What are your goals for accomplishments with your site and who is your audience going to be? That is, what types of people do you believe will be interested in your products and what people do you believe you need to target that will continue to come back for more. You need to make a decision how you are going to make your website better than others, how it will stand out from the rest and grab the attention. All of these answers to these questions should be the base of your web plan to optimizing your website and they should be at the top of your checklist.

The next thing that you need to do for optimization of your website is to create a marketing plan that will work and get the word out about your business and your site. This includes writing press releases and getting them out to every contact that you have in the media. You should also post the press releases online to every place that will allow you to. In addition to writing press releases for your website, you should write extensive articles about your website, your company, your products, and more. These articles should contain important keywords that will take people back to your site. You should also include your website and company information in all of the articles including contact information if people have questions.

Creating a blog should also be on your checklist for total optimization. This is the one way you can have the keywords that you need for your site to be pulled up in search engines and remain at the top. You should start relevant conversations, add posts, and useful data to your blog and keep people coming back for more. If you are talking about a subject that is important to people they will discuss issues with you, in return, adding more keywords to your site. You should also get on other blogs across the Internet and talk about your website and your products in other blogs. This is good advertising for you also.

You should build a mailing list for optimizing your site. This can be done by determining who your audience is. Your email list may be created over time as people enter in their information and if they request to be on the list. It is important to respond to requests through email and to let the people that do come back know that you care about them as a customer. The best thing about email is that it is free and extremely helpful for your business.

Another way you can optimize your site is by offering incentives to people who visit your site. You can offer free stuff, discounts, and more. People often search the web just for free items and by doing this you are generating more traffic to your website.

There are many points you should add to your checklist when you are concerned about optimizing your website on the Internet for your business.


About The Author
Derek Rogers is a freelance writer who represents a number of UK businesses. For Reports, he recommends Impact Media Ltd, one of the UK's leading specialists of Search Engine Optimization Reports: http://www.impactmedialtd.co.uk




Search Engine Optimization
by: Giovanni Gallucci



Search Engine Optimization, Positioning, Promotions, and Submissions

At yellow7.com we offer a service called search engine optimization, which is a high return marketing strategy. A process of conditioning a website for top search engine ranking. The marketing objective is to create new streams of traffic that are the most valuable leads available - those referred by search engines.

More people discover websites from search engines than all other online promotion sources combined. Leads are highly qualified since they are derived by the visitor's actual need represented by the keywords used during the search engine process. Studies prove that this approach substantially increases revenue. Best of all, the return on investment is unmatched by any other website marketing strategy.

In today's world of website promotion, a business needs an effective Internet marketing strategy via an aggressive search engine optimization and search engine positioning campaign and a quality, optimized website that targets and matches your business goals with online customer needs.

Search engine optimization, also known as search engine placement, search engine positioning, search engine ranking or search engine marketing, can act as a 24/7 salesperson driving targeted search engine traffic to your marketing message.

Search engine optimization will help you:

* Increase traffic to your website
* Create a gap between you and your competition
* Develop fast and measurable returns on investment
* Lower the costs of client acquisition
* Broaden your market share

An aggressive search engine stategy includes a look into all aspects available including: pay per click campaign management, manual directory & search engine submissions, rank position, keyword marketing research and search engine promotion.


About The Author
Giovanni Gallucci

With over a decade of expertise building communities online and search engine technology, I am recognized as a social media expert, new media producer, and a leader in search engine marketing. My areas of expertise encompass community building, web design and development, website architecture, online marketing, new media, natural web site optimization, online viral marketing, and social media consulting.

http://yellow7.com